Wednesday, October 7, 2026
They Buried
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Dev Rajagopal

Technology Correspondent, The Signal

Networks, machine intelligence, telemetry

rajagopal@theyburied.com · At this paper since 2018

Dev Rajagopal maintains the paper's traffic instrumentation and writes about everyone else's. He is the author of the standing internal rule that this newspaper will not deploy any tracking script it would criticise another outlet for deploying, and he audits the site against that rule quarterly. The audits are published.

Disclosures

Owns no equity in any company he covers. Contributes to two open-source projects, both listed on his author page.

Work by Rajagopal


















InvestigationThe Signal

Half The Traffic Was Not People

An internal audit of 41 million sessions classified 51.2 per cent as machine traffic that did not declare itself. Its last line recommends not restating the methodology externally. One exchange, one quarter — and the confidence bands are undefined.

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